Common Website Mistakes!!!

A common mistake: Presentation over information is a big mistake .

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. Many small business website owners believe that a beautiful web design will somehow impress and find new customers. They design a company website to look just like their brochures, newspaper and television ads and wonder why nobody comes to visit their beautiful web site! A very common mistake: Too many business owners get talked into beautiful website designs that do not represent or enhance their business image. Designing a business web site that is beautiful, functional and navigable will produce new customers and be profitable for years to come. .

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. Web site Owner mistakes: Not knowing their intended audience .

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. Many business web sites provide information to visitors only from the site owners' perspective. Websites answer visitor questions. Visitor questions need to have the highest priority in your design decisions. This website was designed and written, to provide easy to understand business website design and search engine optimization information for business website owners, proposed or existing sites. Our site not intended to provide is technical, how to information to website designers, even though it probably does! Our goal, is to provide the business website shopper with all the necessary information to make an informed decision. Business websites must provide good information to be credible. .

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. Business mistakes: Assuming all site visitors come to buy something .

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. Every web site visitor comes to your site the first time for only one reason; to find free information! Information to answer an important question. Information about How to solve a problem. Information about where to find a good link to even more information! It's always about finding the right business information. If your site provides the best answers, they will probably come back for more information. Visitors almost never come to admire your beautiful website! .

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. Flash mistakes: Flash Animations! (Use extreme caution) .

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. Flash Intro Pages can be VERY annoying to your visitors! Using a flash intro page can cause visitors to quickly escape from your site. Flash intro pages should always provide a bypass link to allow your visitor to skip the intro. If they return, they probably don't want to wait for you to dazzle them, again! Flash animation and Shockwave movies are only impressive, the first time you see them. Flash intro pages should be used with caution, or avoided completely.